New logo (18 Viewers)
- Thread starter Tak!
- Start date
I actually like how the new logo looks. I think it's modernized in a good way. It's creative yet simple, something that good marketing does and it puts you ahead of competition. It sticks with you and I'm pretty sure majority of population will know what that represent in the near future.
However, I don't like the fact how it changes the old logo, which holds so many memories. But, then again, the old logo was also changed and modernized not so long ago, but it still looked failry similar.
However, I don't like the fact how it changes the old logo, which holds so many memories. But, then again, the old logo was also changed and modernized not so long ago, but it still looked failry similar.
it is a gamble indeed, but it might well end up well on medium-long term. just look at the current deloitte football money league report: concerning commercial revenue, juve is miles away from the biggest earning clubs, and also have plenty of room to improve. so either you keep the old image and keep praying for asian, american soccer fans begin to like juve just because the club has dybala atm and he's fancy, or try a different approach. we have to make the club itself attractive, instead of keep buying global superstar players. and we'll lose dybala, too, so sticking to our current strategy won't provide the funds needed to make it to the top6, top8.
i don't like the idea of a logo replacing a more traditional badge. however, i'm fairly positive that the club has nothing to lose with the whole new approach to club/corporate image.
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i don't like the idea of a logo replacing a more traditional badge. however, i'm fairly positive that the club has nothing to lose with the whole new approach to club/corporate image.
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What else would it be
Yankees, Cowboys move merch not because their logo is slick but because of what it stands for, winning. Same with football real madrid sell the most merch because they're the champs. What we lose is the most important asset, and that is identity, the same identity that made fans follow juve even when they were relegated, instead of being primarily a football club all we are now is a potential sales item at H&M
it is a gamble indeed, but it might well end up well on medium-long term. just look at the current deloitte football money league report: concerning commercial revenue, juve is miles away from the biggest earning clubs, and also have plenty of room to improve. so either you keep the old image and keep praying for asian, american soccer fans begin to like juve just because the club has dybala atm and he's fancy, or try a different approach. we have to make the club itself attractive, instead of keep buying global superstar players. and we'll lose dybala, too, so sticking to our current strategy won't provide the funds needed to make it to the top6, top8.
i don't like the idea of a logo replacing a more traditional badge. however, i'm fairly positive that the club has nothing to lose with the whole new approach to club/corporate image.
- - - Updated - - -
i don't like the idea of a logo replacing a more traditional badge. however, i'm fairly positive that the club has nothing to lose with the whole new approach to club/corporate image.
- - - Updated - - -
Yankees, Cowboys move merch not because their logo is slick but because of what it stands for, winning. Same with football real madrid sell the most merch because they're the champs. What we lose is the most important asset, and that is identity, the same identity that made fans follow juve even when they were relegated, instead of being primarily a football club all we are now is a potential sales item at H&M
