Snatched from other resource -=xtratime.org=-
CL prize money is divided into 2 parts: (a) Prize money from UEFA (b) Market share from TV pool.
(a) Prize money from UEFA:
So far Juve have amassed a total of €20.5m in Prize money for reaching the Quarter Final stage, calculated as follows:
€8.6m (Group stage Base)
€4.5m (Group stage performance: 3 Wins x €1m + 3 Draws x €0.5m)
€3.5m (Round of 16)
€3.9m (Quarter Finals)
In case Juve progress to the semifinals then a further €4.9m will be added to the coffers, reaching the final and losing it €6.5m and winning it €10.5m.
(b) Market share from TV pool:
Last season, the TV pool money allocated for Italy was around €56.3m divided between 3 clubs (Milan €25.3m, Inter €18.5m & Napoli €14.3m).
Due to the lack of a 3rd Italian representative in the CL group stages this season, Juve and Milan will split the total Market share for Italy between them.
And being Italy’s sole representative in the quarter-finals of the competition Juve will receive all of the country’s allocated revenue from television rights for this stage and beyond if Juve qualify further.
Moreover, the overall TV pool money allocation for the competition has increased from €341.1m to €409.6m as of this season.
It is difficult to estimate the total TV money that Juve will receive but a good guess would be in the region of €30m-€32m, which could stretch to €36m-€38m if Juve go all the way and actually win the CL.
In conclusion, the total CL revenue amassed by Juve so far is estimated at €50.5m.
This sum could increase to:
- €58m if Juve reach the semifinal,
- €67m if Juve reach the final,
- €71.9m if Juve win the final.