Basically, this author is saying that certain media (Gazzetta in this case) are trying their best to condition or even misinform the public in this current betting scandal (Bari-bis, as they say).
They're doing it by mentioning Conte's name as much as possible, focusing on small details while leaving out all pro- Conte stuff, showing pics of banned/punished people together with Conte, failing to mention all official statements that clear(ed) Conte, etc.