Beer commercials doing psy ops on dum dums in their 50s who still call themselves kid. They just needed to add a tranny in a commercial so they can trigger them to BUY they beer in bulk to shoot at.
F8ck, man, it killed me that I hadn't realized at first that Breakbeat Lou was there as SOM's DJ since 2017 (DJ on the right of The Architect in the video I took above).
The dude is legendary. He effectively popularized the Amen break, which changed music history in multiple genres:
First of all, slow down, you on the wrong route
Let me put you on your feet and show you what's it all about
The street life ain't nothing to play with, no jokes, no games, kid