Because it's creating hype around this whole situation. Everyone is watching and Juve is making sure that if they sell they're not leaving a single euro at the table. And again, if Juve wasn't ok with this it wouldn't be happening, it would've already been done.
And if he stays then guess who is going to collect all this money from marketing and hype around Pogba? Juventus and Pogba. You think last season was a jackpot for Juve-Pogba marketing. Watch what happens if he stays and people around the world who were following this tag in to see this huge superstar and his club and buy his jerseys.
And if he stays then guess who is going to collect all this money from marketing and hype around Pogba? Juventus and Pogba. You think last season was a jackpot for Juve-Pogba marketing. Watch what happens if he stays and people around the world who were following this tag in to see this huge superstar and his club and buy his jerseys.
It would be foolish to label it 'marketing' on a long drawn out transfer saga. Juve arent benefiting much from a marketing perspective except that they'll make a 100m+ profit.
