This reminds me of a great doctor story I remember.
You know there's this phenomenon among ER docs who have to remove strange objects from people's rectums? You know, they usual sus of "I was only naked under my robe, but my robe flew open" variety. I'm sure you've seen this phenom:
https://gizmodo.com/the-site-where-doctors-go-to-share-x-rays-of-weird-thin-1683821760
Well back in the 80s, Bud Light introduced a marketing campaign to distinguish Bud Light from other light beers (a knock at Miller's Lite):
The goal being to get customers to ask for it by name.
Now back to the butt. A doc I know had a patient who "found" a lightbulb stuck in his rectum. I asked if the ambient energy of the X-ray might have caused the light bulb to light up.
Which lead to our addition to the Bud Light commercial of its time: "Give me a light.... No, Butt Light."
That was already funny and could have been funnier!
Most men I know who are agitated about tranny Bud Light pitchwomen would normally be like, "Women's sports? If I wanted to watch a bunch of lesbians get sweaty, ESPN should cover women's competitive lawncare."