Mason Greenwood - AM R - Manchester United (1 Viewer)

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Badass J Elkann

It's time to go!!
Feb 12, 2006
69,332
#16

Alin

FINO ALLA FINE!
Jul 27, 2015
6,468
#19
For the past few years we’ve already been the number one target for most italian newspapers when it comes to blatant negative publicity, this move could potentially elevate us to British tabloids battering also.
 

Scottish

Zebrastreifenpferd
Mar 13, 2011
10,459
#20
If we sign this guy it signals a huge change in course for the club.

AA recognised that we couldn't financially compete with English teams, the Spanish two, PSG or Bayern. Largely because of limited worldwide TV exposure which in turn limited sponsorship offers.

Because the rest of Serie A was modernising at a snails pace he decided to create the Jj project, the idea behind which was that Juventus could only get ahead through image and merchandising. So we decided to market our brand beyond football fans because that was the only way we could hope to try and compete with the reach of the aforementioned.

Signing Ronaldo was absolutely part of this, and the reemergence of his rape hush money put a big stain on it and in many ways was a laughably clear bad omen for the whole idea. We continued to focus on this rather than football and too late we remembered that no, Juve is a football team first and a brand second. Nobody is going to buy Juve gear just because it looks good. Football teams are far too partisan.

If we sign this cunt it means we have fully abandoned the idea of nurturing a positive image to the end of selling merch outside of football fans and outside of Italy. You can't overstate how bad a PR move this signing would be. People who know football know about him. People who don't know football know him.

The Jj project was a decent idea terribly executed and I want us to go back to focusing on the pitch, but this isn't how I want that switch back to be signalled.

This guy is bad news. Do not sign under any circumstances
 
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