Adidas, baby!
After about 10 years of collaboration may break the relationship between the Old Lady and Nike. There Adidas horizon.
The business is not only the transfer market. They know well at Juventus, where for two years now rejoices for the proceeds, and fortunes, from the construction of the new stadium. There are many fronts that can make in football. The merchandising of all. It is in this sense that the Bianconeri could emerge tasty new.
After about 10 years in fact could conclude the relationship between Juventus and Nike, sponsor of the Old Lady from the 2003/04 season. The current sponsorship deal will expire in 2015 and today the renewal does not seem the more realistic perspective.
Horizon so check Adidas, other sports clothing giant ready to pull off a real coup by enriching its own stable with Juventus. For the German company, which in Italy has decided to support only top club, would be the second club of A after AC Milan.
Nike, already jersey sponsor of Inter, the 2014/15 season also become sponsor of Rome. Just in the season that could mark the farewell to Juventus ...