Let me tell you what happened to my wife yesterday in Rome...
She went into the Nike store, looked around for a few minutes and went to ask the staff where the Juve section was...they asked her to leave
Then...
When she was in the city of Salice, she asked some folks walking around where she could find Juventus jerseys....and they asked her "why would you want one?"...lol she knew immediately she wasn't going to get any help there either.
If you could quantify the hate that intensified this summer with Ronaldo coming...its simply marvelous.