If we sell him, we take 10 steps backwards. In order for the league to be relevant, in order for sponsors to throw money at us, and in order for us to stay successful, we need to retain our best players. No one outside of Italy, or within Italy for that matter, gives two shits about players like De Sciglio or Sturaro. Players like that don't attract sponsors, don't win you games, and don't make the league better.