Which is precisely why, despite Vinman's tears, I think this is going to be a boon for Serie B TV coverage. Serie B will never have it so good, and the market will have to follow because the demand will most certainly be there. Napoli, Fiorentina, Juve, Lazio, Genoa, Bologna, etc... damn, I'd pay extra money to get B coverage even if Juve wasn't in that lot.