Bwin instead of Tamoil?? (21 Viewers)

[Alltagsheld]

That is common mis-conception. Barca have traditionally not been one of big earners in terms of revenues. Although they are a big club and an European Champion, Barca is probably not in the same level of class with Real, Milan, ManUre, and last year's Juve. Their great fans creates this illusion of granduer which are rarely matched by the play on the field, and activities outside it.

Once we get promoted, I presume we will recover 30% of our lost revenue from T.V. & Nike deals, which will put us near top end of the earners lists. Additional 10 or 12m Euros we get from shirt sponsorship isnt that critical to our success next year. The matter of fact is the deal won't be anywhere near big as Tamoil, and if that is the case it makes more sense to boost our image for long-term future. Whatever the reasons, our club seriously needs to boost up our image around the globe if we are to be connected with next generation of fan-base.

Beside, I feel Red-Cross at the middle of our shirt will look great. Kind of like Crusaders, only that we are fighting an evil called Inter.

I'm not so sure that we can actually attract many sponsors. We will have problems finding one because of Juve's terrible image after the calciopoli scandal.
We are the cheaters, and nobody wants support a cheater.

But there a people who know better about this marketing stuff and one thing we can expect is that our shirt with the sponsor on it will be shown a lot and the brand will become famous or increase its fame.

The question is:

What do the marketing managers think?

Are they afraid Juve may ruin their image or are they looking for a (relatively) cheap shot after Juve's promotion? We'll see...

 

Buy on AliExpress.com

[Jun-hide]

By the way, this seems somehow logical.

Tamoil is our sponsor of the past era. The triade, Gheddafi and all. Next year, we'll probably play in Serie A, and this will be the beginning of a new Juve. We have a new mangement, new coach, we'll see new players, everything will have changed compared to two years ago, and I think we need a new sponsor to change completely.

As for a humanitarian free deal, I don't know if it's such a good idea. I mean, we always have relied on huge sponsoring shirt deals, and Blanc's analysis proved that we need every penny we can get. A red cross would sure look cool, but rebuilding our team is a costly activity...

Who should be our new sponsor? I hope for a clean activity. No oil, or betting company.

IMO, concentrating on immediate turnover is very short-sighted. A lot TV deals, merchandising, revenues, sponsorship deals are made in respect to the general image of the club, not just hardcore fans. No team is willing to fork out large deal of "adverstising" money on a club which has just got relegated for cheating scandal. Bwin will be a PR disaster. A betting company for a club got done for "bribing" the refs? - a lot of journalists will be salvating in their mouths.

I really do believe sponsoring for humanitarian reason would be good part of "re-imaging" of the club, with other measures. They are not going generate immediate cash, but it will yield dividends in the future. A lot of good deals often involves "trading off" immediate benefit for future retuns: I mean a lot of players, board members complain that Stadio Delle Alpi is half empty. Didnt it occured to them they might just give those extra capacity for free? Albirex Nigata experience in J-League shows these free tickets are absolutely vital to building solid fanbase, and creating a bond between the club and its followers. The attendance has shoot up from 4,000 to 40,000 in a matter of few years.

Giraudo was Mr. Scrouge in the way he run the club. He is the last person I want Blanc to emulate.

 

[flieeeekke]

Let's hope the board handles this situation better than the calciopoli trial, the speaking to the press, the Neddy appeal...But I have faith. There's no one else to do the job.

what the fuck are you people still on? they appealed 3 times, all where rejected. what else do you want? geez.

 

[Jun-hide]

I'm not so sure that we can actually attract many sponsors. We will have problems finding one because of Juve's terrible image after the calciopoli scandal.
We are the cheaters, and nobody wants support a cheater.

But there a people who know better about this marketing stuff and one thing we can expect is that our shirt with the sponsor on it will be shown a lot and the brand will become famous or increase its fame.

The question is:

What do the marketing managers think?

Are they afraid Juve may ruin their image or are they looking for a (relatively) cheap shot after Juve's promotion? We'll see...

Well that is the point I precisely wanted to make. We are not going generate much interest in sponsorships (1) playing in Serie B, (2) not participating in CL, and (3) general perception involving our club due to Calciopoli scandal.

Of course, it will be a big financial forgo if we were to give up 25-30m Euro for a humanitarian purposes, and no sane directing manager in his mind would approve of such plan. But I just don't think the extra revenue we are going to generate is worth-while and make huge differences to the way club is run next year. 10m Euro at present equals one pretty good rotation player in the buoyant transfer market: I highly doubt this will be the difference between CL, and UEFA next year especially considering our youth policy is regarded to be one of the best in Italia.

I just pointed out Red Cross, because (1) it was a first organization to win a Nobel Peace Prize (2) their logo should look great in our shirt.

 

[Alltagsheld]

I just pointed out Red Cross, because (1) it was a first organization to win a Nobel Peace Prize (2) their logo should look great in our shirt.

hhmmm...maybe we can get a Nobel Peace Prize, too

 

[fender06]

IMO, concentrating on immediate turnover is very short-sighted. A lot TV deals, merchandising, revenues, sponsorship deals are made in respect to the general image of the club, not just hardcore fans. No team is willing to fork out large deal of "adverstising" money on a club which has just got relegated for cheating scandal. Bwin will be a PR disaster. A betting company for a club got done for "bribing" the refs? - a lot of journalists will be salvating in their mouths.

I really do believe sponsoring for humanitarian reason would be good part of "re-imaging" of the club, with other measures. They are not going generate immediate cash, but it will yield dividends in the future. A lot of good deals often involves "trading off" immediate benefit for future retuns: I mean a lot of players, board members complain that Stadio Delle Alpi is half empty. Didnt it occured to them they might just give those extra capacity for free? Albirex Nigata experience in J-League shows these free tickets are absolutely vital to building solid fanbase, and creating a bond between the club and its followers. The attendance has shoot up from 4,000 to 40,000 in a matter of few years.

Giraudo was Mr. Scrouge in the way he run the club. He is the last person I want Blanc to emulate.

haha, are u a japanese?

 

[Jun-hide]

hhmmm...maybe we can get a Nobel Peace Prize, too

A fight against an evil called Inter int: .

 

[Jun-hide]

haha, are u a japanese?

Yes Y?

 

[fender06]

Yes Y?

i am a hongkongese XD

 

[fender06]

Well that is the point I precisely wanted to make. We are not going generate much interest in sponsorships (1) playing in Serie B, (2) not participating in CL, and (3) general perception involving our club due to Calciopoli scandal.

Of course, it will be a big financial forgo if we were to give up 25-30m Euro for a humanitarian purposes, and no sane directing manager in his mind would approve of such plan. But I just don't think the extra revenue we are going to generate is worth-while and make huge differences to the way club is run next year. 10m Euro at present equals one pretty good rotation player in the buoyant transfer market: I highly doubt this will be the difference between CL, and UEFA next year especially considering our youth policy is regarded to be one of the best in Italia.

I just pointed out Red Cross, because (1) it was a first organization to win a Nobel Peace Prize (2) their logo should look great in our shirt.

but we should think if Red Cross would agree or not for this~

 

[Jun-hide]

i am a hongkongese XD

I see.

Yes it remains to be seen whether they will accept or not, but I really do believe this is worth a try. The shirt will be freaking awesome though. It will put those ugly Barca ones to complete shame.

 

[fender06]

 

[Alltagsheld]

We will be looking like the medical stuff. Hilarious!
My other association would be that our opponents think we'll hurt them so badly they have to go the hospital.
Both sounds good to me.

The look =


post no300

 

[fender06]

We will be looking like the medical stuff. Hilarious!
My other association would be that our opponents think we'll hurt them so badly they have to go the hospital.
Both sounds good to me.

The look =


post no300

i think it's suck too =.=
even worse than tamoil's logo
um...i like Skysoprts's logo and Sony's~

 

[Gill_juve]

we'll be fine we are juve!

 

[Vidocq]

I don't think that Del Piero, Nedved, Gigi, Bojinov... looks like medical staff.

This is so silly..

 

[Omair]

we'll be fine we are juve!

THAT"S THE SPIRIT ... yep no worries ... we're at the top even when we're at the bottom ...

 

[JCK]

Wait, this means that the Tamoil ugliness is off our jerseys next season. Well cheers to that int:

 

[swag]

Wait, this means that the Tamoil ugliness is off our jerseys next season. Well cheers to that int:

Yep. To be replaced with "Your Ad Here".

 

[Lawnchair Bes]

Yep. To be replaced with "Your Ad Here".

or, "you just proved jersey advertising works"