"The firm will also control the licensing and merchandising for Juventus for €6m, while the club will benefit from royalties when surpassing sales targets."
6 years times 6 million equals 36 million. Add 36 million to the 139,5 million and you get 175,5 million.
139.5m € over the 6 years and additional 6m € per year = 175,5m € = 29,25m € per year. And that doesn't include performance related incentives and bonuses.
Just for comparison it was reported that Milan signed a €20m a year deal with Adidas the other week until 2023, and Inter signed a contract with Nike for €20m a year until 2023 too.
"The firm will also control the licensing and merchandising for Juventus for €6m, while the club will benefit from royalties when surpassing sales targets."
6 years times 6 million equals 36 million. Add 36 million to the 139,5 million and you get 175,5 million.
139.5m € over the 6 years and additional 6m € per year = 175,5m € = 29,25m € per year. And that doesn't include performance related incentives and bonuses.