Principle I guess. Levy doesn't want his club to be pushed around by the big boys anymore and he decided to make an example out of Modric. Doubt they will ever get as much for him again.
Well, they should've negotiated the deal with us since we showed the interest earlier in the window or at least set an asking price. But they (levy) instead chose to spend the entire summer bullshiting and making Modric sulk. Idiot.