http://www3.lastampa.it/sport/sezioni/quijuve/articolo/lstp/396493/
Anyone have further information on this “Continassa Project"?
It's an area of 265,000 squared meters around the stadium, and our new headquarters, as well as Juventus football school, concert park and a bunch of other commercial activities will be here. We agreed to pay 1 million euros for the land, which based on other reports I have read, is apparently a shit hole with gypsies and prostitutes occupying the area. It will take 10 years to fully develop.
I'm curious on how we will fund all these various activities they have planned here. I imagine they will sell/lease some of the space to a company who has experience in whatever businesses they have planned here, similar to what we did with Nordiconad in the immediate area around the stadium.
From the above link, it sounds like we plan on expanding many of our own interest here, and other than the obvious (training area, headquarters, etc), do we plan on running any of the other business here that are not football related?
I know Arsenal own real estate from housing built at their old ground, and the club receives money from these activities. I wonder if what we have planned on this Continassa area is similar, because if it is, it could have have just as big an impact on our club as the stadium.