In the mid 90es, after the
new mgmt at that time took over following the nine years of drought, when Juventus couldn't win Serie A and therefore didn't participate in the CL, as back then winning Serrie A was prerequisite for the entry, Juve started to operate differently. The Agnelli's stopped investing into the club, self-sufficient model was adopted and big purchases were avoided, unless we had previously managed to sell as is the case with Zidane and astronomical fee that we had received. Later on, once Juventus established themselves again as a dominant force both in Italy and Europe, managed to increase their income, they were in position to spend significantly on the market. Players like Emerson and Viera for instance were brought for 25-30m each.
Juve's priority for the last few years has been reaching that self-sufficient model again, and in the process we've managed to build formidable team, one capable for great achievements. The main focus has been to consolidate our finances, feat almost achieved and that is without neglecting the sporting aspect. Our latest succcess is testament to that. For that very reason I can't see the need for incessant complaints by some. We spend reasonably every summer, improve the team, compete for trophies and keep our books in order. Can we blame Marotta or the members of our board for someone's unreasonable expectations?