he is not rejecting Juve for Fulham - if there is any truth to all this, he would be more preferring to stay and finish his career in England (and even better, Fulham is London-based), where he's spent the past 6 years of his life, as opposed to be a temporary solution in a Serie A that's lost much of its shine and attraction.
The guy is nearing the end of his career, after all, and wouldn't be surprised if he has plans of getting a British pass and that plays a big role in his decision.