And beyond that, I cannot stress how overtly stupid these match times are for a local audience. Not only do you pay that money, but you have to take a day off of work too for a glorified friendly. Not everyone can do that here.
And then of course, the Trump effect for international matchgoers.
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And to add, no one can say it's a lack of American interest in the sport. Atlanta United brings in an average of 46,000+ fans for MLS matches to this stadium.