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“Cristiano Giuntoli’s tenure as Juventus sporting director was supposed to mark a new era—one of intelligent squad building, modern footballing strategy, and an end to the years of mismanagement that had left the club stuck in the past. Instead, as we near the conclusion of the 2024-25 season, Juventus finds itself in an all-too-familiar place: lifeless, directionless, and somehow even worse than before. And Giuntoli? He’s done nothing but oversee another year of stagnation, bad decisions, and cowardly inaction.
Let’s start with the disaster that was the 2024 summer transfer window. Juventus entered the season with glaring squad issues, most notably in midfield and attack. The team desperately needed dynamism, creativity, and depth. What did Giuntoli do? His grand plan consisted of re-signing Adrien Rabiot—as if keeping a midfielder who’s been here for five years and never elevated the squad beyond mediocrity was some masterstroke—and bringing in Douglas Luiz. Now, Luiz is a fine player, but was he a game-changing signing? No. Did he solve Juventus’ attacking impotence? Absolutely not. And after months of hype about a “Giuntoli revolution,” Juventus entered the new season looking disturbingly similar to the team that collapsed in the second half of 2023-24.
Then came the nightmare of the first few months of the season. Juventus played uninspired, soul-crushing football—Allegri-ball at its absolute worst—but instead of using the summer window to build a squad capable of outgrowing the coach’s limitations, Giuntoli doubled down on his passive approach. The team had no true wingers, no creative midfielders capable of breaking down low blocks, and a striker in Dusan Vlahović left completely isolated up front, expected to thrive off scraps. What kind of sporting director watches that and thinks, Yes, this squad is fine?
And then came January, where Giuntoli truly showed his colors: spineless, hesitant, and completely out of his depth. Juventus was already crumbling, with their attack in shambles and injuries exposing the squad’s lack of depth. This was his moment to make a statement, to show that he could adjust when things weren’t working. And what did he do? Absolutely nothing. A full month passed, and while rivals strengthened, Juventus stood still, watching as their season continued to spiral. Not even a loan signing. Not even a single attempt to address the glaring flaws. Just another round of excuses about financial sustainability while the team drifted toward disaster.
And let’s not forget his biggest failure: his inability—or outright refusal—to make tough decisions regarding Max Allegri. By January, it was clear to everyone that Allegri had reached the end of the road. The football was abysmal, the players looked lost, and the fanbase was in open revolt. A real sporting director would have stepped in and made a decisive call, either by sacking the coach or at least forcing a tactical reset. Giuntoli did neither. Instead, he hid behind the same tired rhetoric about Allegri’s “experience” and “stability,” as if grinding out results against mid-table sides was the height of ambition. The result? Juventus drifted further into irrelevance, and by the time Giuntoli finally started considering Allegri’s future, it was already too late.
The harsh truth is that Giuntoli has spent this entire season proving he is no different from the parade of incompetent executives that have mismanaged Juventus for years. He talked a big game about building for the future, but his transfer strategy has been painfully short-sighted. He promised sustainability, but Juventus remains financially unstable and competitively stagnant. He was supposed to bring Napoli-style innovation, but the club has never looked less forward-thinking than it does now.
Cristiano Giuntoli was hired to lead Juventus into a new era. Instead, he’s turned them into a team that feels more lost than ever. If this season has proven anything, it’s that he is not the man to rebuild Juventus—and the sooner the club realizes that, the better.”
@DAiDEViL