It sucks that there's no competition. It's basically Adidas vs Nike and sometimes Puma pulls off some good deal.
Small clubs and national teams always end up with smaller kit suppliers and therefore they always have the most unique stuff.
Imagine if Juve signed with those Italian based manufacturers like Kappa or Macron. Or those Spanish ones like Joma, Kelme. There's Umbro too. Too bad they're all poor and we're stuck with the same few companies for hell knows how long.
Because they went for a rebrand they decided that the kit logo had to follow as well, but agree that it doesn't need changing so often. The Brazil and England logos have barely changed for 100 years, 150 years, etc. It only needs to be a scudetto with 'FIGC' on there and with or without 'ITALIA', as everyone around the world knows who it is.