Well I figure that Kappa got what they wanted from the Italia jerseys', international reconition. Since team Italy is extremely popular, girls find the players hot, guys wanna be like the players, it has attracted many customers to their cloathing. Now that they got this they dont need to pay big bucks for another contract with the team.
As for Roma...it's probly because they sucked cock this year
im not really sure that the cows will be much of a hit, since their last product "kappa Locust X10tr" was said to have caused severe damage to crops etc..but i'll have to wait and see be4 buyin the cows