I only really remember lots of road signs for pro-life, putting your trust in Jesus, and then a big one of a crying puppy advertising the Setting Sun Pet Crematorium.
No it's because it's the most undeveloped part of the state, highest mountains, etc. Dolly Sods, Cranberry Glades, Greenbank, some of the East Coasts best skiing.
It's not exactly on the VA border just toward it (directionally).