WV is cheaper overall. Bigger opioid problems, but that comes with the economy. Travellers and people who don't mingle much with the rest of the country.
Beaches and living somewhere other than the mountains is an option in NC, but not so in WV. And you won't like Asheville: you'd probably call them "art fags and East Coast coast hippies". But some good pine forests and plenty of space, despite the transplant New Yorkers and tech heads down in the RTP area.