"Legend has it that one day over a century ago, November 1, 1897 to be exact, a group of youngsters age 14 to 17 from the D'Azeglio High School in Turin, sitting on an uncomfortable bench on a street called Corso Re Umberto, decided to start a sports club with the aim of playing football. The same legend has it that the club was called "Juventus" more or less by chance, and that the name was immediately loved and adopted
as a way of life."
-http://bianconeri.tripod.com/History.htm
LA VECCHIA SIGNORA FORZA JUVENTUS!!!!