i'm not into economy but few simple questions.
What you say sound logical but then again even if our EBITDA is low our net income isn't great. Even with the great results we had lately we'll still close in red. Meaning a new loss which will increase our long term debt.
While Bayern in the last 20years or more every single year had money to spare from their revenue. Simply saying they're in green every year and by doing so they can put money away to use whenever they want. Without asking share holders for money to actually have a "cash flow".
So in the end what's matter is how much you get at the end of the year. Our EBITDA can be 1.0x but if our annual revenue is still -12,5m how can things inprove?
I mean unless we sell every good player we have and pick 9 youth academy players lowering our wages total and getting hundreds milion of euro sorting out our debts and increasing our revenue results how can the situation in the short-mid term get better?
If i were an investor i woudn't do so in Juventus. Because... yes we're getting better but we'll hit a limit due to the league,sponsorships and merchandise. Unless we start winning champions league year in and year out like we win Serie A we will never reach some numbers as Spanish/Bayern or BPL clubs. Because we're in Italy, because the stadium is smaller so the only way to increase our stadium revenue is increasing the price of tickets , the merchandise in Italy is impossible to raise as they sell lot of counterfeit while outside results are not good either.
So in the end if i were to invest my money i would do so in Bayern or in BPL clubs. Bayern cause every year they make profits and BPL clubs because of merchandise and tv money deal.
Sadly as i see it unless we get some super rich mecenate/sponsor our revenues won't increase that much in the future unless we'll be perm at least in semi-finals of champions league.
In my wet dreams our situation would reach the likes of Real,Barca,United or Bayern only if we get a sponsor from the likes of Bill Gates. I mean today Bill Gates reveal himself as a Juventus fan and decide to sponsor our shirt with Microsoft offering us 100m/year simply because he is the richest man on Earth and can do so and pay 30m/year to name our stadium as Microsoft Arena/stadium whatever....
Else i don't see a future where we can be on the level of the teams i quoted above.
Merchandise is the zone more unexplored in our revenue. Saying we're doing crap with it.
A few thing:
I would never invest in a soccer club period other than a thematic investment on the value of sports. The requirement to win and be competitive very little free cash available after player salaries and transfer fees. I would not ever expect a distribution such as a dividend.
As for your questions:
Net Income vs. EBITDA vs. Cash Flow
-LTM from December 2015, Net Income was 40 million compared to 110MM in EBITDA.
-For the full year of 2015 (June), Net Income was ~2 compared to 80MM in EBITDA.
-Net income isn't a very good metric because it the result of accounting and involves a lot of spreading of costs, particularly player investment.
-Even if we had a net income shortfall, it doesn't mean our debt would increase. For example - here is a hypothetical:
A team spends 100MM over 2 year investing in players, and in the third spends 20. Depreciation in year 3 would be higher than investment. The team may lose -5MM on an accounting basis, but on a FCF basis could be generating 20MM.
-on a Free Cash Flow basis, which is most important: We generated about 20MM in 2015, and 30MM LTM, which isn't bad. Bayern doesn't release figures, but I'd be shocked if it were much higher, considering tax is the same, EBITDA is close, interest is 2MM higher at Juventus, and Bayern spends more on player transfers each year.
Why is the Debt to EBITDA figure relevant
- Well in the case of Juventus, other drains after EBITDA are negligible other than player outlays.
- Free cash is very important though and if we were investing too much in players, we'd be burning cash.
- Fortunately for Juventus, we generated 32 million in cash, last twelve months, and used 17 million to pay down debt.
Selling Academy Players
As I said, our cash flow is healthy and our debt load is fine. Debt isn't bad, it is a cheaper source of capital than equity especially in a low interest rate environment. Debt just needs to suit the company, and which at <2.0x EBITDA is more than appropriate.
Serie A vs. other Leagues
I don't disagree that EPL teams are a threat. That being said we're seeing potential Chinese investment in Milan, which could help improve those teams and make Serie A more competitive with respect to TV right increases. That being said the Bundesliga isn't much better from a international appeal perspective. It is a fine league, but it is a Bayern league, and even though the teams are generally in better shape financially, that doesn't necessarily mean more international appeal. It is something that Serie A needs to work-out.
The future of Juventus:
Our financial growth says that that we can match those teams because the team is growing its international appeal again. That being said, it would be better in the long run if Serie A got some much needed investment soon.