I was absolutely shocked to see this, my first reaction was "what the Fk? DD deserves better treatment than this!"
But having thought things over, I think there are somethings that Juve need from a coach next year:
1. Name status:
Many players look to the club's coaches to determine whether they want in or not. Considering we have no other prestiguos competitions aside Serie A, not many great players would want to join US. It might be unfair to DD but thats how things operate.
Keeping a hold of Buffon would be significantly easier with Lippi on board.
Honestly Lippi's name is the only one on my mind to replace DD. He is WC winning coach who decided to decline(I assume) many offers to jump back with Juve (was this the plan all along?). His name would attract great players.
2. Experience
DD has got to the CL finals, has coached in France and in Serie B. Our directors want some stability at the club, they have the financial resources to acquire what they need such as players.
But they want to make sure they don't invest in nothing, they might be looking to secure a coach who has the credentials to make a competitive Juve. Juve certainly has the money to hire such a coach.
With only those two logic at the momment that I can think of, it does make sense, I mean, I can understand it. Although I feel very sorry for DD.
Lets just see if this is true.