The Most Popular Club Sites By Domestic Audience (1 Viewer)

ReBeL

The Jackal
Jan 14, 2005
22,871
#1
Nielsen//NetRatings has published the 'Online Champions League', a study which shows the most popular club websites by domestic online sports audience reach:

Not one this year's semi-finalists appear in the top four - Liverpool are the highest in fifth spot, Man Utd are sixth, Chelsea are eleventh whilst AC Milan are out of the top 16.

Inter Milan and Juventus lead the way - reaching 8% and 6% respectively of their domestic online sports audience. In addition, Juventus has the highest domestic unique audience of any club in Europe (420,000).

Meanwhile, in the 'online Premiership', the top four are the same as the current Premiership top four - Liverpool, Man Utd, Arsenal and Chelsea.

To read the results of the study:

http://www.nielsen-netratings.com/pr/pr_070501_UK.pdf

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I think most of it was because of the extraordinary news that happened last year, but for sure, all those people deserve better site than the current official site...
 

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.zero

★ ★ ★
Aug 8, 2006
83,036
#2
interesting stuff, good find and a good read.

strange how lyon overtakes the english clubs also... and the stupid interisti are reproducing like roaches and jumping on computers it seems.
 

soulslider

Rregula sound
May 16, 2006
3,776
#3
Nielsen//NetRatings has published the 'Online Champions League', a study which shows the most popular club websites by domestic online sports audience reach:

Not one this year's semi-finalists appear in the top four - Liverpool are the highest in fifth spot, Man Utd are sixth, Chelsea are eleventh whilst AC Milan are out of the top 16.

Inter Milan and Juventus lead the way - reaching 8% and 6% respectively of their domestic online sports audience. In addition, Juventus has the highest domestic unique audience of any club in Europe (420,000).

Meanwhile, in the 'online Premiership', the top four are the same as the current Premiership top four - Liverpool, Man Utd, Arsenal and Chelsea.

To read the results of the study:

http://www.nielsen-netratings.com/pr/pr_070501_UK.pdf

----------------------------

I think most of it was because of the extraordinary news that happened last year, but for sure, all those people deserve better site than the current official site...

What does this mean?

edit:
never mind i figured it out, i didn't read the title of the thread
 

JCK

Biased
JCK
May 11, 2004
125,404
#4
That's very interesting, I wonder how these numbers would have changed had the study been made internationally, or rather say regionally.

I would also like to see the popularity of club forums.
 

V

Senior Member
Jun 8, 2005
20,110
#5
  • V

    V

The developers of the official site should be shot in the head. Seriously, how one can neglect such an important part of any club in these times is beyond me. It seemed it was getting better at the beginning of the season but then it all started going down again.
 
OP

ReBeL

The Jackal
Jan 14, 2005
22,871
  • Thread Starter
  • Thread Starter #12
    Here is a new study about the same topic, but taking in consideration the away fans too, and it took a random month to measure which was last March:

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    Manchester United the World’s Most Popular Football Club Online


    LONDON, U.K., MAY 15, 2007 – comScore, a leader in measuring the digital world, today released worldwide traffic figures for the top European football clubs’ Web sites. With both the FA Cup and European Champions League finals just days away, the study reveals that the FA Cup Final teams (Manchester United and Chelsea) together attract a far larger global online site audience than the two teams in the final of the Champions League (Liverpool and A.C. Milan).

    Manchester United attracted 2.2 million unique visitors to its Web site during March 2007, making it the world’s most popular football club online. The study also shows that roughly 60 percent, or 1.3 million, of Manchester United’s 2.2 million monthly visitors do not reside in the U.K. – quantifying the global reach and appeal of the Manchester United brand franchise. Rounding out the top 7 most popular football teams online are Liverpool (1.5 million global unique visitors), Arsenal (1.4 million), Real Madrid (1.1 million) , Barcelona (1.05 million), Chelsea (1.0 million) and A.C. Milan (0.8 million).

    “Football is the most popular sport in the world, so it should not be surprising that the top teams have fans across the globe,” said Bob Ivins, managing director of comScore Europe. “Smart marketers realize that the true value of an endorsement relationship with a football club requires taking into consideration the size of the global fan base that the club attracts. In turn, that points to the value of comScore data in providing a global perspective.”



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    Note the very high percentage of away fans of Juventus.
     

    Ahmed

    Principino
    Sep 3, 2006
    47,928
    #13
    well juventus.com is such a "formal" website no wonder ppl dont bother with it...ac milan and inter have pretty good sites what have interesting info...they should definitely look to improve the english version to get more ppl logging on
     

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